New Books > Management

New Books: Management (Dewey 650-659)

650.07
McHale, Caroline, author.
Be business / Caroline McHale.
Dublin : Gill Education, [2016]
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2156892

650.1
Trump, Donald, 1946-
Think big : make it happen in business and life / Donald J. Trump and Bill Zanker.
New York, NY : Collins, 2008.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2157456

657
Dunn, John, 1959- author.
Advanced financial reporting and analysis / John Dunn, Margaret Stewart.
Chichester, West Sussex : Wiley, 2014.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167758

657
Guenther, David A. Author.
Financial reporting and analysis / David A. Guenther.
Boston : McGraw-Hill : Irwin, 2005.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167759

657.3
Financial accounting / Daniel G. Short [and others].
New York : McGraw-Hill/Irwin, 2011.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167520

658
Ghauri, Pervez N., 1948-
Research methods in business studies : a practical guide / Pervez Ghauri, Kjell Grønhaug.
Harlow, England ; New York : Financial Times Prentice Hall, 2005.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167557

658
Griffin, Ricky W.
Management / Ricky W. Griffin.
Boston : Houghton Mifflin Co., 2002.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167548

658.1
The takeover bid / produced by the Courts Service.
Dublin : Courts Service, 2011.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2137764

658.15
Stafford, Joe, author.
Time for business : Junior Cycle Business Studies / Joe Stafford, Siobhan
O'Sullivan, James Cumiskey, Ultan Henry.
Dublin : The Educational Company of Ireland, 2016.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2156845

658.15
Stafford, Joe, author.
Time for business : Junior Cycle Business Studies. Student activity book / Joe
Stafford, Siobhan O'Sullivan, James Cumiskey, Ultan Henry.
Dublin : The Educational Company of Ireland, 2016.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2156846

658.4
Hellriegel, Don.
Management: a competency-based approach / Don Hellriegel, Susan E. Jackson,
John W. Slocum.
Cincinnati, Ohio : South-Western College Pub., 2002.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167549

658.4
Løwe Nielsen, Suna.
Entrepreneurship in Theory and Practice : Paradoxes in play / Suna Løwe Nielsen
[and 10 others].
Cheltenham, UK : Edward Elgar, 2012.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167644

658.4
Sharda, Ramesh, author.
Business intelligence and analytics : systems for decision support / Ramesh Sharda, Dursun Delen, Efraim Turban ; with contributions by J.E. Aronson, Ting-Peng Liang, David King.
Boston : Pearson, 2014.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2157073

658.5
Tidd, Joseph, 1960-
Managing innovation : integrating technological, market and organizational
change / Joe Tidd and John Bessant.
Chichester, England ; Hoboken, NJ : Wiley, 2009.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167521

658.8
Armstrong, Gary (Gary M.), author.
Marketing : an introduction / Gary Armstrong, Philip Kotler, Michael Harker,
Ross Brennan.
Harlow, England : Pearson, 2015.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167518

658.8
Blythe, Jim.
Essentials of marketing communications / Jim Blythe.
New York : FT/Prentice Hall, 2006.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167540

658.8
Chaffey, Dave, 1963-
EMarketing eXcellence : planning and optimizing your digital marketing / Dave
Chaffey and P.R. Smith.
Amsterdam ; London : Butterworth-Heinemann, 2008.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167546

658.8
Consumer behaviour : a European perspective / Michael Solomon [and others].
Harlow, England ; New York : Prentice Hall/Financial Times, 2010.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167555

658.8
Contemporary strategic marketing / Ross Brennan [and others].
Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2008.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167734

658.8
Davis, John.
Competitive success : how branding adds value / John A. Davis.
Chichester, West Sussex, U.K. ; Hoboken, NJ : John Wiley, 2010.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167538

658.8
Fill, Chris, author.
Marketing communications : discovery, creation and conversations / Chris Fill
and Sarah Turnbull.
Harlow, England : Pearson Education Limited, 2016.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167550

658.8
Fill, Chris.
Marketing communications : interactivity, communities and content / Chris Fill.
Harlow, England ; New York : Prentice Hall/Financial Times, 2009.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167545

658.8
Hill, Mark E., 1957-
Marketing strategy : the thinking involved / Mark E. Hill.
Thousand Oaks, Calif. : SAGE Publications, 2013.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167542

658.8
Hollensen, Svend, author.
Global marketing / Svend Hollensen.
Harlow : Pearson Education Limited, 2017.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167539

658.8
Internet marketing : strategy, implementation and practice / Dave Chaffey [and
others] ; edited by Dave Chaffey.
Harlow : Financial Times Prentice Hall, 2009.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167522

658.8
Kent, Raymond A.
Marketing research : approaches, methods and applications in Europe / Ray Kent.
Australia ; U.K. : Thomson, 2007.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167530

658.8
Kerin, Roger A., author.
Strategic marketing problems : cases and comments / Roger A. Kerin, Southern
Methodist University, Robert A. Peterson, University of Texas at Austin.
Boston [Massachusetts] : Pearson, 2013.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167732

658.8
Kotler, Philip, author.
Marketing management / Philip Kotler, Kevin Lane Keller, Mairead Brady, Malcolm
Goodman, Torben Hansen.
New York : Pearson, 2016.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167524

658.8
Kotler, Philip.
Marketing management / Philip Kotler, Kevin Keller.
Upper Saddle River, N.J. : Pearson Prentice Hall, 2006.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167533

658.8
McDonald, Malcolm.
Marketing plans for service businesses : a complete guide / Malcolm McDonald and
Adrian Payne.
Amsterdam ; Boston : Elsevier, 2006.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167527

658.8
Moutinho, Luiz.
Strategic marketing management : a business process approach / Luiz Moutinho &
Geoff Southern.
Hampshire, U.K. : Cengage Learning EMEA, 2010.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167525

658.8
Proctor, Tony.
Strategic marketing : an introduction / Tony Proctor.
London ; New York : Routledge, 2008.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167642

658.8
Ryan, Damian.
Understanding digital marketing : marketing strategies for engaging the digital
generation / Damian Ryan.
London ; Philadelphia : Kogan Page, 2014.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167738

658.84
Albaum, Gerald, author.
International marketing and export management / Gerald Albaum,
Edwin Duerr, Alexander Josiassen.
Harlow, United Kingdom : Pearson, 2016.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167736

658.84
Cavusgil, S. Tamer.
Doing business in emerging markets / S. Tamer Cavusgil, Pervez N. Ghauri and
Ayse Akcal.
Los Angeles ; London : SAGE, 2013.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167640

659.1
Arens, William F.
Contemporary advertising / William F. Arens, Michael F. Weigold, Christian Arens.
Boston : McGraw-Hill Irwin, 2009.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167733

659.1
Belch, George E. (George Edward), 1951-
Advertising and promotion : an integrated marketing communications perspective /
George E. Belch & Michael A. Belch.
Boston : McGraw-Hill Irwin, 2009.
LOCATION = Boole Q+2 Floor
http://library.ucc.ie/record=b2167543

659.1
Tag, Nancy R.
Ad critique : how to deconstruct ads in order to build better advertising / Nancy R. Tag.
Thousand Oaks, Calif. : SAGE, 2012.
LOCATION = Boole Q+1 Floor
http://library.ucc.ie/record=b2167643

Last updated: 07 April 2017

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